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Morgan Stanley US Equity Medium-Term Outlook: Earnings Recovery Broadens, Cyclicals Outperform Defensives

Institution
Morgan Stanley
Date
2026-05-18
Authors
Michael Wilson, Nicholas J. Lentini, CFA
Company
-
Ticker
-
Industry
US equity strategy; covering Industrials, Financials, Consumer Discretionary, Technology, Healthcare, Energy, Utilities, Materials, and other sectors
Rating
-
NeutralLow confidenceThe report argues that the US economy and earnings are in a rolling recovery, with operating leverage and AI adoption accelerating earnings, improving earnings revision breadth, and cyclical stocks offering better upside than defensive stocks.
AuthorsMichael Wilson, Nicholas J. Lentini, CFA
CoverageUnited States
Business segmentsIndustrials、Financials、Consumer Discretionary Goods、Consumer Staples、Real Estate、Technology、Healthcare、Utilities、Energy、Communication Services、Materials
Research firm divisions/subsidiariesMorgan Stanley(Other)

AI summary card

Morgan Stanley US Equity Medium-Term Outlook: Earnings Recovery Broadens, Cyclicals Outperform Defensives

The report expects the US equity market to continue its rolling recovery over the next 12 months, with S&P 500 earnings maintaining double-digit growth in 2026-2028, and recommends favoring Industrials, Financials, and Consumer Discretionary.

The strategic stance is moderately positive: constructive on earnings acceleration and cyclical breadth, while warning about risks from valuations, geopolitics, tariffs, rates, and liquidity.
US equity strategyEarnings accelerationCyclicals outperform defensivesAI adoptionSector allocationS&P 500
  • The report expects 2026 EPS of $339, up 23% YoY; 2027 EPS of $380, up 12% YoY; and 2028 EPS of $429, up 13% YoY.
  • Morgan Stanley believes that earnings breadth and improving operating leverage will continue to support US equity performance over the next 12 months.
  • On sector allocation, the report is overweight Industrials, Financials, and Consumer Discretionary Goods, and underweight Consumer Staples and Real Estate.
  • AI-related capital expenditure and productivity gains remain important themes for Technology, hyperscalers, and some Utilities.

Report interpretation

Overview

This is a Morgan Stanley US equity strategy data pack and medium-term outlook centered on three themes: the economy and earnings cycle remain somewhat hot, public-to-private rebalancing, and a broadening of earnings and market performance. The report argues that the US equity market has moved from the prior rolling recession into a new rolling recovery, with a strong earnings backdrop, positive operating leverage, and AI adoption further amplifying earnings elasticity.

Core views

The report's core view is that the next 12 months' upside in US equities will come more from earnings than from pure valuation expansion; cyclicals still have an edge over defensives; average stock earnings growth is accelerating; S&P 500 earnings revision breadth has improved materially; and Industrials, Financials, and Consumer Discretionary best fit the logic of a rolling recovery and earnings acceleration. The report also argues that hyperscalers offer attractive relative value between strong forward earnings and not overly demanding valuations.

Analysis framework

The report combines earnings forecasts, earnings revision breadth, leading earnings indicators, relative performance of cyclicals versus defensives, sector macro signals, investor sentiment, liquidity, leverage, rates, and technical indicators to make top-down strategic judgments, and then translates them into sector allocation recommendations.

Methodology notes

  • Earnings cycleNon-PMI Leading Earnings Indicator

    Non-PMI leading earnings indicator

    This indicator is used to cross-check earnings forecasts from a macro perspective. Inputs include the Philadelphia Fed business activity index, Creighton University business confidence, Chicago Fed supplier deliveries, the Atlanta Fed wage tracker reverse signal, the NFIB small business inflation concerns reverse signal, and the Brave-Butters-Kelley monthly GDP cycle component, with fixed weights.

  • Earnings momentumEarnings Revision Breadth

    Earnings revision breadth

    The report gauges whether earnings expectations are broadening and improving by observing changes in the ratio of upward to downward earnings estimate revisions. It shows that S&P 500 earnings revision breadth rebounded sharply from its 2025 low and remained strongly positive in 2026.

  • Market styleCyclicals vs Defensives

    Cyclicals versus defensives

    The report uses the cyclicals-versus-defensives index to measure how the market prices in economic recovery and earnings acceleration. As of May 2026, this ratio is above its 200-day moving average, supporting the view that cyclicals will continue to outperform defensives.

  • Sentiment indicatorMorgan Stanley Sentiment Indicator

    Morgan Stanley market sentiment indicator

    This indicator measures the level of market sentiment. The latest reading is 0.36, which is mildly positive and indicates improving sentiment without reaching historical extremes of optimism.

  • Sector sentimentMS Sector Analyst Sentiment Tracker

    Morgan Stanley sector analyst sentiment tracker

    This tool uses Morgan Stanley's proprietary NLP model to capture analyst sentiment momentum at the sector level and is used in the report to help assess next-month sector performance and portfolio alpha sources.

Asset mapping & comparison

Structured mapping from thesis to named assets (strengths, weaknesses, peers, risks).

  • US Equity Market / S&P 500
    Core covered asset
    Strengths
    Upward revisions to earnings forecasts, improved earnings revision breadth, and support from operating leverage and AI adoption.
    Weaknesses
    The equity risk premium remains near historical lows, leaving limited valuation margin of safety.
    Comparison
    Compared with defensive positioning, the report leans more toward earnings acceleration and cyclical breadth.
    Risks
    A valuation pullback, rising rates, tighter liquidity, or earnings missing expectations.
  • Industrials
    Overweight sector
    Strengths
    Improved earnings revisions and macro indicators in Capital Goods and Transports, stabilizing freight spending, C&I loans, and short-cycle revenue, plus accelerating capital expenditure.
    Weaknesses
    Still exposed to geopolitical and tariff-related risks.
    Comparison
    Benefits more than defensive sectors from the rolling recovery and the capex cycle.
    Risks
    Global trade friction, tariffs, and delayed capital spending.
  • Financials
    Overweight sector
    Strengths
    Banks remain well capitalized, and revisions to Basel III Endgame and GSIB surcharges may release capital; loan growth and SLOOS signals are improving, and M&A activity is likely to recover.
    Weaknesses
    Positions are very light, suggesting the consensus has not fully embraced the thesis and may also reflect lingering investor skepticism.
    Comparison
    Compared with other cyclical sectors, Financials benefit from improving credit conditions and capital returns.
    Risks
    A worsening credit cycle, regulatory changes, and unfavorable changes in the yield curve.
  • Consumer Discretionary Goods
    Overweight sector
    Strengths
    High-income consumer exposure, a real-income tailwind, wallet-share shifts from services to goods, pricing improvement, and technical support.
    Weaknesses
    Still sensitive to consumer segmentation and energy prices.
    Comparison
    The report prefers Consumer Discretionary over defensive consumption categories.
    Risks
    Rising gasoline prices, weakening lower-income consumers, and slowing employment or income growth.
  • Consumer Staples
    Underweight sector
    Strengths
    Its defensive characteristics may still provide relative stability during risk shocks.
    Weaknesses
    Dragged by tariffs, commodity costs, low immigration, and weakness among lower-income consumers, with greater sensitivity to energy prices.
    Comparison
    Compared with Consumer Discretionary, the report believes it is more likely to lag in a rolling recovery.
    Risks
    If the recovery slows or the market turns risk-off, the underweight may lag a rebound in defensives.
  • Real Estate
    Underweight sector
    Strengths
    May receive valuation support if rates decline.
    Weaknesses
    The report believes the rolling recession has ended, and this sector is likely to lag in the new rolling recovery.
    Comparison
    Less attractive than cyclical and earnings-elastic sectors.
    Risks
    Interest rates, financing conditions, and commercial real estate fundamentals.
  • Technology / Hyperscalers
    Relative value opportunity
    Strengths
    AI-related stocks continue to outperform, capital spending remains strong, CIO surveys point to a rebound in tech spending in 2026, and hyperscalers have strong forward earnings with not too demanding valuations.
    Weaknesses
    Some technology and media advertising indicators are cyclical, and winners may be more idiosyncratic.
    Comparison
    Compared with the broader technology sector, the report places special emphasis on hyperscalers' relative value.
    Risks
    AI capex returns falling short of expectations, valuation compression, and excessive market concentration.
  • Healthcare
    Neutral observation sector
    Strengths
    Relatively cheap valuations, sitting in the bottom historical quintile; policy pressure has eased somewhat, and biotech often performs well 6-12 months after rate cuts.
    Weaknesses
    Policy, pricing, and regulation can still affect investor confidence.
    Comparison
    Compared with high-valuation growth sectors, Healthcare's valuation appeal is more pronounced.
    Risks
    CMS pricing, PDUFA, tariffs, and MFN policy changes.
  • Utilities / Energy
    Theme-driven beneficiary but not a clear overweight
    Strengths
    Utilities benefit from GenAI and energy capacity demand; Energy companies have free cash flow rates above historical averages and net debt/EBITDA below long-term levels, and may outperform when geopolitical tensions rise.
    Weaknesses
    Utilities show clear divergence between AI-related names and traditional energy providers; Energy stocks lag relatively once uncertainty fades.
    Comparison
    More of a thematic and risk-hedging exposure than one of the report's core overweight directions.
    Risks
    Energy prices, geopolitical conflict, rates, and capex cycle volatility.
  • Materials / Communication Services
    Neutral or selective positioning
    Strengths
    Materials may benefit from a new capex cycle; large-cap concentration in Communication Services supports index performance.
    Weaknesses
    Materials depend heavily on global growth and commodity prices and may not move in sync with the US recovery; in Communication Services, a few mega-cap names can crowd out smaller constituents.
    Comparison
    The report has lower allocation conviction here than in Industrials and Financials.
    Risks
    Weaker-than-expected global growth, weak commodity prices, and excessive sector concentration.

Key data

  • 2026 EPS forecast$339, up 23% YoYOne of the report's core forecasts for S&P 500 or US equity earnings.
  • 2027 EPS forecast$380, up 12% YoYShows that earnings growth is expected to stay in double digits after the strong 2026 increase.
  • 2028 EPS forecast$429, up 13% YoYIndicates that medium-term earnings expansion is still viewed as sustainable.
  • Russell 3000 median stock EPS growthabout 10% in Q1 2026The chart shows this as the strongest reading in four years, indicating that earnings improvement is spreading from a small number of large-cap stocks to a broader universe.
  • S&P 500 earnings revision breadthabout +20% in May 2026Recovered sharply from about -25% in April 2025.
  • Cyclicals relative to defensives index160.14, 200-day moving average 133.814As of May 6, 2026, this ratio is significantly above its 200-day moving average.
  • Morgan Stanley market sentiment indicator0.36As of May 6, 2026, sentiment is mildly positive.
  • US consumer real income tailwindabout $65BThe report says the real income tailwind from OBBBA supports US consumer resilience.

Impact & implications

If the report's view proves correct, the main narrative in the US equity market will shift from valuation repair to earnings expansion and broadening earnings breadth. At the portfolio level, more attention should be paid to sectors benefiting from capital expenditure, credit improvement, industrial demand recovery, consumer resilience, and AI-driven productivity gains, while reducing exposure to sectors with stronger defensive characteristics but weaker earnings elasticity and greater cost pressure.

Risks

  • The US equity risk premium remains near historical lows, making valuations more sensitive to rates and earnings disappointments.
  • Geopolitical and tariff risks may hurt Industrials, Materials, Consumer, and Energy sectors.
  • Rising energy prices may pressure consumers, especially Consumer Staples and lower-income consumption.
  • Liquidity, investor leverage, and changes in US rates are key macro risks to monitor in 2026.
  • If AI capital spending and productivity gains fall short, Technology, hyperscalers, and Utility-related themes could be affected.
  • Morgan Stanley discloses that it may have business relationships with companies covered by the report; investors should treat the report as only one factor in investment decisions.

What to watch

  • Whether 2026 and 2027 EPS forecasts continue to be revised upward, especially around the $339 and $380 targets.
  • Whether S&P 500 earnings revision breadth stays in positive territory and continues to broaden across more industries.
  • Whether the cyclicals-versus-defensives ratio remains above its 200-day moving average.
  • Whether freight spending, C&I loans, short-cycle revenue, and capital expenditure in Industrials continue to improve.
  • Whether bank loan growth, SLOOS, M&A recovery, and capital return policy changes continue.
  • US consumer real income, gasoline prices, and divergence between high- and low-income consumption.
  • AI-related capital spending, CIO technology spending surveys, and hyperscaler earnings delivery.
  • Liquidity, investor leverage, US rates, and financial conditions.
Zhejiang ICP No. 2022035445-5
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