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March global BEV sales rebound 60% MoM, but remain down 16% YoY

Institution
JPMorgan
Date
2026-04-11
Authors
Lyndon Fagan, Jonathon Sharp, Devwrat Vegad, Zane Guo
Company
-
Ticker
-
Industry
Lithium / EV
Rating
IGO.AX OW; LTR.AX OW; PLS.AX OW
NeutralLow confidenceMarch BEV sales rebounded sharply from seasonal lows, China improved, EU-10 reached a four-year high, and the report continues to see a medium-term lithium deficit market.
AuthorsLyndon Fagan, Jonathon Sharp, Devwrat Vegad, Zane Guo
CoverageOther
Business segmentsLithium、Battery materials、Battery electric vehicles、Passenger vehicles
Research firm divisions/subsidiariesJPMorgan(Other)、J.P. Morgan Securities Australia Limited(Other)、J.P. Morgan India Private Limited(Other)

AI summary card

March global BEV sales rebound 60% MoM, but remain down 16% YoY

J.P. Morgan believes March global battery electric vehicle sales recovered materially from the seasonal lows in January and February, with China improving, EU-10 sales reaching a four-year high, and a constructive signal for medium-term lithium demand and lithium prices.

The companies listed in the report are IGO Ltd. (IGO.AX/A$8.14/OW), Liontown Resources (LTR.AX/A$1.91/OW), and Pilbara Minerals Ltd. (PLS.AX/A$5.30/OW); the preference order is IGO, followed by LTR and PLS.
Lithium industryNew energy vehiclesBattery electric vehiclesChina marketEurope marketMedium-term supply gap
  • Global BEV sales rose 60% month on month in March, but were still down 16% year on year, with penetration at 19%, below 20% in March 2025.
  • China's EV penetration held at 27%, while both BEV and passenger vehicle sales rose 60% month on month.
  • US EV sales rose 19% month on month and fell 11% year on year, with BEV penetration still at 6%.
  • EU-10 BEV sales and passenger vehicle sales rose 79% and 69% month on month, respectively; BEV sales grew 26% year on year and penetration increased to 22%.
  • The report believes an oil price shock could provide an early sign of EV demand recovery, while the medium-term view still points to a lithium supply deficit.

Report interpretation

Overview

This report focuses on March global battery electric vehicle sales data and what it means for the lithium industry. J.P. Morgan notes that global BEV sales rebounded sharply from February's seasonal low, with demand improving in China, EU-10 sales reaching a four-year high, and the US still relatively subdued. The report sees this recovery as constructive for the lithium demand outlook and maintains the view that the lithium market remains in a supply deficit in the medium term.

Core views

The core view is that March global BEV sales rebounded strongly month on month, but remained down year on year, indicating that demand recovery has begun but is not yet broad-based; EV penetration in China remains high and sales improved m/m; Europe was supported by higher oil prices and improved used-EV demand, making BEV sales the strongest there; US BEV penetration remains low. At the lithium sector level, the sales rebound and the potential EV demand tailwind from higher oil prices support a constructive medium-term view, with preferred equity exposure in IGO, LTR, and PLS.

Analysis framework

The report uses a regional sales tracking framework, combining BEV sales, passenger vehicle sales, month-on-month and year-on-year changes, and penetration trends across China, EU-10, and the United States to assess the impact of EV end-demand on lithium demand and the valuation exposure of related mining stocks.

Methodology notes

  • Industry demand trackingEV sales and penetration monitoring

    Use BEV sales, passenger vehicle sales, and EV penetration to judge the strength of end demand.

    The report compares monthly m/m, y/y, and penetration changes across the global market, China, the US, and EU-10 to assess the pull-through from EV demand into the lithium industry.

  • Commodity supply-demand viewMedium-term supply deficit assessment

    Improved end-market EV demand may support a recovery in lithium demand and a still-tight medium-term supply-demand balance.

    The report explicitly states that it still sees the lithium market in a deficit and views the March sales rebound as a constructive signal for lithium.

Asset mapping & comparison

Structured mapping from thesis to named assets (strengths, weaknesses, peers, risks).

  • IGO Ltd. (IGO.AX)
    Preferred equity exposure in the lithium industry
    Strengths
    The report names it as the preferred exposure and gives it an OW rating.
    Weaknesses
    The excerpt does not provide company-specific operating weaknesses.
    Comparison
    Ranks ahead of LTR and PLS in the preference order.
    Risks
    Lithium prices, EV demand, project execution, and mining stock valuation volatility may affect performance.
  • Liontown Resources (LTR.AX)
    Equity exposure to the lithium industry
    Strengths
    The report gives it an OW rating and lists it as one of the preferred names after IGO.
    Weaknesses
    The excerpt does not provide company-specific operating weaknesses.
    Comparison
    Ranks behind IGO in the preference order and alongside PLS as a subsequent choice.
    Risks
    Weaker-than-expected lithium demand recovery, downside in lithium prices, and project risks may affect valuation.
  • Pilbara Minerals Ltd. (PLS.AX)
    Equity exposure to the lithium industry
    Strengths
    The report gives it an OW rating and lists it as a lithium industry exposure.
    Weaknesses
    The excerpt does not provide company-specific operating weaknesses.
    Comparison
    Ranks behind IGO and LTR in the preference order.
    Risks
    Lithium price volatility, supply releases, slowing EV demand, and valuation changes may create pressure.
  • Lithium
    Upstream beneficiary of improved EV demand
    Strengths
    The March rebound in global BEV sales, improving China, and EU-10 sales at a four-year high support the medium-term demand outlook.
    Weaknesses
    Global BEV sales are still down 16% year on year, and US penetration remains only 6%.
    Comparison
    Europe is outperforming the US, while China maintains high penetration and improved month on month.
    Risks
    If the EV sales rebound is only a seasonal recovery or the oil-price shock effect fades, lithium demand improvement may not be sustained.

Key data

  • Global BEV salesMoM +60%, YoY -16%Coverage spans China, the EU, and the United States; March recovered from the seasonal low in February.
  • Global BEV penetration19%Below 20% in March 2025.
  • China EV penetration27%Held steady in March; both BEV and passenger vehicle sales rose 60% month on month.
  • US EV salesMoM +19%, YoY -11%BEV penetration remained at 6%.
  • EU-10 BEV salesMoM +79%, YoY +26%EU-10 passenger vehicle sales rose 69% month on month; BEV penetration increased from 20% in February to 22%, and sales reached a four-year high.
  • Reported company prices and ratingsIGO.AX A$8.14/OW; LTR.AX A$1.91/OW; PLS.AX A$5.30/OWPrices as of the close on April 9, 2026, unless otherwise stated.

Impact & implications

From an investment perspective, the March sales rebound reduces market concerns about persistently weak EV demand and may improve lithium demand expectations. Strong performance in Europe and improvement in China are the main positive signals, while the US remains a relative drag. If higher oil prices continue to increase consumer interest in EVs, lithium demand could improve further; under a medium-term supply deficit assumption, IGO, LTR, and PLS, which have lithium resource exposure, may benefit.

Risks

  • Global BEV sales are still down 16% year on year, so the demand recovery is not yet fully confirmed.
  • US EV sales are down 11% year on year, and BEV penetration remains stuck at 6%.
  • If the incentive from higher oil prices to EV interest weakens, the early signs of demand improvement may not last.
  • The lithium supply deficit view depends on medium-term demand and supply assumptions and is subject to forecast error.
  • Related mining stocks may be affected by lithium prices, valuation, project execution, and financing conditions.

What to watch

  • Whether global BEV sales can extend March's month-on-month rebound in the following months.
  • Whether China's NEV demand continues to outperform the broader passenger vehicle market.
  • Whether EU-10 BEV penetration can hold at or above 22%.
  • Whether US BEV penetration can break out of the 6% low range.
  • Whether changes in oil prices continue to increase consumer interest in EVs and used EVs.
  • Subsequent rating, valuation, and company-specific risk updates for IGO, LTR, and PLS.
Zhejiang ICP No. 2022035445-5
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