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Ryanair continues to consolidate its European low-cost airline advantage through cost control

Institution
Bernstein
Date
2026-07-13
Authors
Alex Irving, CFA, Antoine Madre
Company
RYANAIR HOLDINGS PLC
Ticker
RYAAY.US
Industry
Airlines
Rating
Outperform
BullishLow confidenceThe report argues that Ryanair is locking in a structural unit-cost advantage through MAX-10 upgauging, CFM-supported engine-maintenance insourcing, labor productivity and airport-cost flexibility.
AuthorsAlex Irving, CFA, Antoine Madre
Target priceUSD 79.00
CoverageEurope
Asset classesEquity
Business segmentsLow-cost airline、Passenger aviation、Fleet renewal、Maintenance and MRO、Airport and handling cost management
Research firm divisions/subsidiariesBernstein(Other)

AI summary card

Ryanair continues to consolidate its European low-cost airline advantage through cost control

Bernstein believes that Ryanair is locking in its unit-cost advantage for years to come through MAX-10 fleet upgrades, in-house CFM engine maintenance, labor productivity and airport bargaining power.

Rating: Outperform; current price: USD 64.15; target price: USD 79.00; implied upside of approximately 23.1%.
RyanairEuropean aviationLow-cost airlineUnit costMAX-10CFMIn-house MROOutperform
  • The MAX-10 is expected to deliver an approximately 14% CASK advantage versus the 737-NG and an approximately 7% CASK advantage versus the MAX-8200, primarily due to its greater seat capacity and next-generation technology.
  • Long-term CFM agreements support Ryanair's gradual insourcing of engine overhauls. The report estimates an IRR of approximately 23% on this investment, potentially generating cumulative savings of €0.5-0.8bn.
  • Ryanair has 43 employees per aircraft, below easyJet's 54, demonstrating high labor productivity and strong control over non-fuel costs.
  • More than 80 bases and 200 airports enable Ryanair to shift capacity from high-cost markets to more favorable low-cost markets, strengthening its bargaining power with airports.

Report interpretation

Overview

This report is Bernstein's in-depth study of Ryanair's cost advantage, with a central focus on unit costs. The report argues that, unlike some low-cost airlines that have shifted toward higher-cost hybrid models, Ryanair continues to reinforce its business model around low fares, high productivity, a single fleet, point-to-point routes and low-cost airports. Through MAX-10 deliveries, CFM parts agreements and the insourcing of engine maintenance, together with labor and airport cost discipline, the company is well positioned to maintain and expand its cost leadership for years to come.

Core views

The core view is that Ryanair's competitive advantage stems from structurally low unit costs, and that this advantage is being further locked in. The MAX-10 provides greater seat capacity and lower fuel, labor, navigation and maintenance costs; the CFM agreement enables engine maintenance to gradually shift from third-party PBH arrangements to proprietary heavy-maintenance capabilities; labor costs benefit from high aircraft utilization, a single aircraft type and compensation structures based on roles, bases and activity levels; airport costs benefit from scale, network flexibility and competition among airports for Ryanair capacity.

Analysis framework

The report uses a bottom-up cost decomposition approach to compare CASK across Ryanair's different narrow-body aircraft types, modeling fuel, labor, airport, navigation, maintenance, sales, administrative expenses and depreciation item by item. It also compares the in-house engine-maintenance model under the CFM agreement with outsourced PBH scenarios, assessing the long-term impact of investment, parts inflation, employee productivity, spare-engine requirements and third-party MRO margins on costs.

Methodology notes

  • unit economicsCASK analysis

    Cost per available seat kilometer

    The report breaks down cost per ASK into fuel, employee, airport, navigation, maintenance, sales, administrative and depreciation items to compare the unit economics of the 737-NG, MAX-8200 and MAX-10.

  • capital allocationIRR analysis

    IRR of in-house maintenance investment

    The report compares proprietary engine-maintenance capabilities supported by the CFM agreement with the outsourced PBH model, estimating an IRR of approximately 23% for in-house maintenance investment through 2041.

  • Competition & strategycost leadership

    Cost leadership strategy

    The report attributes Ryanair's competitive advantage to low unit costs, scale-driven bargaining power, a single fleet, high productivity and a flexible airport network.

Asset mapping & comparison

Structured mapping from thesis to named assets (strengths, weaknesses, peers, risks).

  • RYAAY.US / RYANAIR HOLDINGS PLC
    Core covered asset
    Strengths
    Structurally low costs, scale-driven bargaining power, a single fleet, high labor productivity, airport-network flexibility, MAX-10 upgrades and in-house CFM maintenance.
    Weaknesses
    Growth has slowed from previous levels, MAX-10 deliveries and maintenance-facility construction will take time, and depreciation costs may rise.
    Comparison
    The report considers Ryanair and Wizz Air to be the two airlines with the lowest unit costs in European point-to-point aviation, but Ryanair has more mature scale, network flexibility and commercial execution capabilities.
    Risks
    Fuel prices, maintenance-cost inflation, aircraft-delivery delays, labor negotiations, airport charges and regulatory changes could affect the realization of the cost advantage.

Key data

  • MAX-10 CASK advantage versus 737-NGapproximately 14%Both the summary and exhibits emphasize that the MAX-10 materially reduces unit costs; some detailed sections also mention a greater advantage of approximately 17%.
  • MAX-10 CASK advantage versus MAX-8200approximately 7%Primarily driven by greater seat capacity, fuel efficiency and maintenance-cost dilution.
  • MAX-10 seat capacity228 seatsHigher than the 189 seats of the 737-NG and the 197 seats of the 737-8200.
  • IRR of CFM in-house maintenance programapproximately 23%The report estimates that insourcing Ryanair's engine overhauls could generate a high return on investment through 2041.
  • Potential cumulative savings from CFM agreement€0.5-0.8bnSavings primarily come from lower parts inflation, higher productivity and reduced spare-engine requirements.
  • Ryanair labor productivity43 employees per planeCompared with approximately 54 employees per plane at easyJet, indicating higher productivity.
  • European market-share metricApproximately one in every five seats on intra-European routes in 2025 was operated by RyanairReflects Ryanair's scale and bargaining power with suppliers.
  • Annual CFM parts procurement scaleMore than $1bnAnnual parts procurement is expected to exceed this level when the fleet approaches 800 aircraft and approximately 2,000 engines.

Impact & implications

The investment implications are positive. The report believes Ryanair has built a cost-minimization model rarely seen among high-ROIC airlines globally, and can continue strengthening its cost barriers through fleet upgrades and in-house maintenance for years to come. If these cost advantages materialize, Ryanair's earnings resilience, fare competitiveness and cash-return capability in the European point-to-point aviation market should continue to outperform most peers.

Risks

  • MAX-10 deliveries begin in 2027. If Boeing delivery delays or technical issues arise, the timing of unit-cost improvements could be pushed back.
  • Insourcing engine maintenance requires approximately €1.5bn of facility investment. If execution falls short of expectations, the IRR and savings could be below estimates.
  • Tight MRO market conditions and parts and labor inflation could continue to push up maintenance costs.
  • Airport charges, environmental policies, ETS costs or regulatory changes could weaken the advantage of low-cost airports.
  • Renewal of labor agreements, strikes or localized labor-relations issues could still disrupt operations.
  • Although higher fuel prices may increase the relative advantage of new aircraft types, absolute cost pressures would still affect industry profitability.

What to watch

  • The delivery cadence and actual fleet-entry pace of the Boeing 737 MAX-10 after spring 2027.
  • Construction progress of the two European engine-maintenance facilities at the end of 2028 and in 2029.
  • Whether parts-cost inflation under the CFM agreement remains below the outsourced PBH scenario.
  • Whether Ryanair continues shifting capacity from high-cost markets to countries with more favorable taxes, charges and airport incentives.
  • Renewal of collective labor agreements in Italy and other major markets.
  • Actual performance of unit costs, non-fuel costs and CASK during FY2027-FY2030.
Zhejiang ICP No. 2022035445-5
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