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As SpaceX approaches $100, Morgan Stanley still reiterates Overweight with a $300 price target

Institution
Morgan Stanley
Date
2026-07-24
Authors
Adam Jonas, CFA, William Tackett, CFA
Company
SpaceX
Ticker
SPCX.O / SPCX US
Industry
Space Technology
Rating
Overweight
BullishHigh confidenceThe report believes that the approaching lockup release may create short-term pressure, but fundamentals have not materially deteriorated, and SpaceX's long-term optionality in launch, satellite connectivity, and AI infrastructure is still not fully reflected in the share price.
AuthorsAdam Jonas, CFA, William Tackett, CFA
Target price$300.00
CoverageUnited States
Asset classesEquity
SubsidiariesStarlink、Grok、Cursor
Business segmentsSpace、Connectivity、X & Grok、Enterprise AI、neocloud
Research firm divisions/subsidiariesMorgan Stanley & Co. LLC(Other)

AI summary card

As SpaceX approaches $100, Morgan Stanley still reiterates Overweight with a $300 price target

The report argues that if the stock falls to $100, the market is assigning almost no value to the AI business, while the core Space + Connectivity businesses already provide meaningful support, making the current level still attractive.

Rating: Overweight; target price: $300.00; July 23 closing price: $118.24; implied upside: approximately 154%.
SpaceXSPCX.OOverweight$300 target priceSpace + ConnectivityAI optionalityStarshipStarlinkneocloud
  • $100/share corresponds to approximately 18x FY28 EV/EBIT and implies the AI business is valued at close to zero or less.
  • Morgan Stanley's $300 target price is based on a 15-year DCF, with Space + Connectivity alone valued at about $136/share.
  • Short-term risks come from the lockup release, earnings potentially failing to answer key questions, and bearish investor sentiment.
  • Potential catalysts include Starship Test Flight 14/15, progress in Cursor ARR and Grok adoption, more neocloud orders, and the release of Grok 4.6/5.0.

Report interpretation

Overview

Morgan Stanley discusses the valuation implications if SpaceX's share price approaches $100/share under pressure from the lockup release. The report argues that current investors are applying a substantial discount to the value of the AI business, especially Grok, Cursor, and neocloud, or even treating it as zero or negative, while SpaceX's combination of launch, satellite connectivity, and potential AI infrastructure remains scarce.

Core views

The core view is that although the stock may continue to face short-term pressure from supply overhang and insufficient catalysts, a $100/share price would imply the market is buying the Space + Connectivity businesses at a reasonable or even conservative valuation, while getting the AI optionality almost for free. Morgan Stanley believes SpaceX holds more than three-quarters of global launched mass to orbit and maneuverable satellite inventory, giving it a strong moat, while Starlink, Starship, and expanding AI compute capacity together support long-term upside.

Analysis framework

The report primarily uses scenario valuation, comparable-company multiples, sum-of-the-parts, and a 15-year DCF approach. The analysis separates Space + Connectivity from the AI businesses and compares the implied EV/EBIT, EV/EBITDA, revenue growth, and segment value contribution at $100/share, the $300 price target, and under different bull and bear scenarios.

Methodology notes

  • Valuation methods15-year DCF

    long-term discounted cash flow

    The main basis for the $300 price target is a 15-year DCF, with a valuation date of 2027-06-30, using an 11.1% WACC and 11.9% cost of equity, and applying a 50% execution-risk discount to Enterprise AI valuation.

  • Valuation methodsSum-of-the-Parts

    sum-of-the-parts valuation

    The target price is broken down into Space $8, Connectivity $128, X & Grok $12, and Enterprise AI $152, indicating that AI and connectivity together are the main sources of value.

  • relative_valuationEV/EBIT and EV/EBITDA comps

    relative valuation comparison

    The report compares the FY28 EV/EBIT implied by $100/share with that of S&P 500 non-financial and non-real-estate companies, as well as aerospace and technology infrastructure peers, to assess whether the market's implied expectations are overly pessimistic.

Asset mapping & comparison

Structured mapping from thesis to named assets (strengths, weaknesses, peers, risks).

  • SPCX.O / SPCX US
    covered asset
    Strengths
    It has leading share in launch and satellite connectivity, with vertical integration, low launch costs, Starlink user expansion, and AI infrastructure optionality.
    Weaknesses
    The economics of the AI business remain uncertain, capex is high, management attention is stretched, and near-term catalysts may be insufficient.
    Comparison
    At $100/share, it is about 18x FY28 EV/EBIT, which the report says is close to the peer median, but its 2025-2030 revenue CAGR is materially higher.
    Risks
    lockup release, slow progress in Starship reusability, slower Starlink growth, weak enterprise AI monetization, high capex, financing dilution, and regulatory delays.
  • Space + Connectivity
    core valuation support
    Strengths
    Launch and Starlink are more predictable; the report estimates standalone value at about $136/share, supported by strong market share and EBITDA margins.
    Weaknesses
    Still affected by Starship commercialization, launch cadence, and network capacity expansion.
    Comparison
    Under the $100/share scenario, if AI value is zero, the market implies FY28 EBITDA for Space + Connectivity about 28%-30% below Morgan Stanley's base estimate.
    Risks
    Starship delays, Starlink subscription growth below expectations, and slow declines in launch costs.
  • AI / X & Grok / Enterprise AI / neocloud
    long-term optionality and main source of upside
    Strengths
    Potential TAM is large and may benefit from lower cost per watt, faster time-to-power, Grok and Cursor adoption, and neocloud orders.
    Weaknesses
    Execution risk is high, the economics and monetization path are uncertain, and capital requirements are large.
    Comparison
    In the target price, X & Grok is valued at $12 and Enterprise AI at $152, but the current market assigns a very low value to AI.
    Risks
    weak enterprise AI monetization, slow compute deployment, costs higher than expected, financing needs, and dilution.

Key data

  • RatingOverweightThe report reiterates an Overweight rating.
  • Target price$300.00Based on a 15-year DCF and sum-of-the-parts valuation.
  • Closing price$118.24As of 2026-07-23.
  • Implied valuation at $100/shareapproximately 18x FY28 EV/EBITThe report says this valuation is close to the peer median, but SpaceX's 2025-2030 revenue CAGR is about 3x that of peers.
  • FY28 base-case revenue estimate$157bnIncludes 6 GW average compute capacity, $16.5/Watt, and 35 million average consumer subscribers at $46/month ARPU.
  • FY28 base-case EBIT estimate$69bnUsed to derive multiples under the $100/share scenario.
  • Standalone valuation of Space + Connectivityapproximately $136/shareDCF implies 56x EV/EBITDA.
  • Target price segment breakdownSpace $8; Connectivity $128; X & Grok $12; Enterprise AI $152AI-related businesses account for an important portion of the target price.
  • Base-case share price$300The report's base case.
  • Bull-case share price$600Assumes faster execution in Starship, orbital compute, and Terafab.
  • Bear-case share price$75Assumes Starship delays and materially weaker-than-expected AI monetization and deployment.

Impact & implications

The investment implication of the report is that if the stock moves closer to $100, the market may already have compressed the AI business value to a very low level, making the risk-reward more attractive for long-term investors. However, this view depends heavily on Starship reusability, Starlink user growth, AI compute deployment speed, and delivery of enterprise AI monetization.

Risks

  • Near-term supply pressure from the lockup release.
  • Earnings may fail to answer investors' key questions on AI monetization, Starship progress, and Starlink growth.
  • Starship reusability may progress more slowly than expected or commercialization may be delayed.
  • Starlink user and capacity growth may come in below expectations.
  • Monetization of enterprise AI, Grok, Cursor, or neocloud may be weaker than expected.
  • AI infrastructure cost per watt may rise or time-to-power may lengthen.
  • Capex and financing needs may increase, creating dilution risk.
  • Regulatory delays may affect launch, connectivity, or orbital compute deployment.

What to watch

  • Progress of Starship Test Flights 14 and 15, especially V3 Booster catch, the first orbital Starship flight, operational V3 satellite launches, and upper-stage recovery.
  • Cursor ARR and Grok platform adoption, especially around the expected completion of the Cursor acquisition and ahead of 3Q earnings.
  • New large neocloud orders, and whether compute capacity nearly doubles to 2 GW by year-end.
  • Release timing and model capabilities of Grok 4.6 and Grok 5.0.
  • Starlink subscriber numbers, DTC and enterprise adoption, capacity growth, and ARPU trends.
  • Cost per watt, revenue per watt, and time-to-power for AI infrastructure deployment.
Zhejiang ICP No. 2022035445-5
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